
ABOUT
Different perspectives. One commercial picture.
Tarakibu - from the Kiswahili, meaning to design or to create - is a London-based strategic commercial advisory founded by Liza Colbeck.
Behind Tarakibu are more than three decades of international commercial leadership across the consumer goods value chain, spanning retail and brand management, sourcing, manufacturing, licensing, investment and strategic advisory. That breadth of experience brings an understanding of how decisions made in one part of a business can affect performance across another.
The same commercial challenge is rarely viewed in the same way. A decision that reduces risk for a retailer can create it for a manufacturer. A sourcing organisation and an investor may assess the same factory through entirely different lenses. Each perspective is valid, but none exists in isolation.
Tarakibu connects those perspectives to see the wider commercial picture, identify opportunities and shape solutions that work across the business.
I've always found the biggest commercial opportunities come from understanding the whole business. When you connect the people, the product, the market and the decisions behind them, opportunities become much clearer - and so do the actions that improve performance and profitability.
LIZA COLBECK · FOUNDER
House of Fraser NBA Etam New Look Wax London Studio Nicholson Nobody’s Child Over+Above Vivo Basler Crombie African Union Debenhams Paul Smith The Collective Portugal Trade Ministry Brazil Trade Ministry The Very Group

